Adoughbe Creative Cloud

Adoughbe Creative CloudI’m a bit peeved by Adobe’s announcement today to move to a subscription model for all future Creative products. As many have moaned before me, I can’t help but feel like Adoughbe is nickel-and-diming  customers when compared to the perpetual-license boxed versions of the software. Want to charge me $.05 to apply a filter? How about $.25 to upload a website?

Creative Cloud is cool and all, but I’m not convinced it’s a powerful enough feature set to base an entire distribution model around. Sure, on the surface it makes total business sense (who doesn’t love reoccurring revenue?!). But is it good for the customer? Maybe the average creative making substantially less than they’re worth may see the advantage in a smaller monthly fee rather than a truckload of cash upfront. It’s the difference between slowly peeling back the band-aide and just ripping the sucker off.

There’s a renaissance in subscription services – Netflix, Spotify, Hulu Plus, Xbox Live, etc, etc. Will we ever again own the software/media we’re paying for? Will you get fed-up with seeing 100 reoccurring software charges on your bank statement every month – just nagging you to cut back?

I guess we’ll see how this plays out. I’m just glad I picked up my CS6!


ADBE is down ~1.11% as of the closing bells, today.


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